Alvie Faulkenbery

Alvies Boot Co. Founder & CEO; Texas Crystal Boot Awards Sponsor

Texas-born, brand-building, and boots-deep in creative ventures, Alvie Faulkenbery is a marketer, entrepreneur, and the founder of Alvies—a company rooted in good times, great stories, and even better cowboy boots.

Alvie cut his teeth in the business world through a mix of hustle and heart, blending big-picture strategy with a deep love for Texas culture. Before launching Alvies, he helped grow tech companies and brands across industries with a focus on sales and marketing that sticks. With Alvies, he’s built more than a boot company. He’s shaped Alvies as a lifestyle brand that celebrates quality, character, and a laid-back way of living.

Whether he's teaming up with legends like Billy F Gibbons of ZZ Top or collaborating with local artists and designers, Alvie is all about meaningful partnerships and making products people are proud to wear, share, and talk about.

Through it all, he’s on a mission to make cowboy boots feel less like a fashion risk and more like a rite of passage—an experience everyone wants to be part of. By blending timeless craftsmanship with a modern attitude, Alvie is making it easier (and more fun) for folks to slip into a pair of boots - whether it’s their first pair or their fiftieth.